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Standardization and Product Packaging

About Standardization

Certification standards along with quality control and consumer protection are not something new nowadays. These have been present from ancient times and are characteristics of high level societies.
 
Standardization, in combination with the principle of mutual recognition starts from everyone involved in the food chain and goes all the way up to consumers, is a market efficiency criterion that provides security to consumers. An attributed product identity through a standardization process is now a legal obligation for food businesses, thus improves their competitiveness since this way consumers gradually accept the brand.
 
By standardizing a product, we achieve safe storage during its transportation to consumer public and manage to keep its quality features and flavor intact. So, standardization beyond packaging aims for the better product promotion on any shelf.

To achieve this goal, we set:
  • High aesthetic standards while continuously renewing our proposals.
  • Domestic and International market survey following the latest fashion trends in packaging.
  • Frequent and continuous contact with our partners so that we can achieve high product quality and give a characteristic to our company.

Greek products have nowadays several advantages for the following reasons:

  • There is high variety and quality.
  • Products can be characterized as unique evolving this way into large and internationally protected brands.
So, a question arises if someone get advantage when investing in standardization of agricultural products:
 
Agricultural products standardization can increase the reputation of quality products thus earning consumers’ trust so that we have a more valuable product.
In modern marketing, only branded products have price and value over time, while standardization of high quality products in small packages is necessary to avoid bulk sales risk and further exploitation of each producer’s name. Although standardization is an expensive process for the producer, this additional cost will be returned as revenue to the producer. Additionally, standardization reduces risks when consumers do not accept the product. 
Basic marketing principles must be taken into account in standardization (as summarized in the following):
  • Consumers do not buy product they buy value.
  • The specific market for product availability need to be found first, after survey, and then production takes place.
  • Agricultural products’ marketing has no producer as a starting point.
Packaging materials used in standardization and their planning will have to provide adequate protection for food in order to reduce contamination risk of consumers. Packaging materials and any gases used must not be toxic, but must protect consumer health. Being sure about the correct storage conditions ensures: 
  • Human health.
  • Non-alteration of food characteristics.
Regulations concerning the packaging also refer to active materials, e.g. objects that come into contact with food (Active food contact materials and articles). These materials are divided into:
  • Materials and objects that their design affects food maintenance or improvement.
  • Intelligent materials and objects that come into contact with food (Intelligent food contact materials and articles).
 
SERUM EYE GEL FORM
Eye serum in gel form. It is quickly absorbed and relieves from swellings while minimizing dark circles and expression ...
BODY OIL
An effective mixture of vegetable oils with ivy oil known for its anti-cellulite effect. Rosemary, cedar and wild cypre ...
FROZEN SNAILS FILLET
200 gr. frozen snail filets (helix aspersa). Fresh tastes for countless combinations. ...
SMOKED SNAILS FILLET WITH OIL
Opening the lid of the jar containing the smoked snail fillets an excellent and fruity aromatic smell emerges. The flav ...
FACE CREMES
24h moisturizing cream based on vegetable oils, jojoba and grape seed oil, compatible with skin sebum. Geranium and ros ...
SNAILS IN SHELL FROZEN
500 gr. frozen snails in shell (helix aspersa). Fresh tastes for countless combinations. ...
FACIAL NIGHT SERUM
A night serum used for skin shining, moisturizing and nourishing. A complex mixture that smoothes wrinkles and gives a ...
CREAM WITH COCONUT OIL AND GLYCERIN
A cream used for repairing cracked heels, with coconut oil and glycerin. For intensive treatment, use it in the morning ...
SERUM EYE GEL FORM
Eye serum in gel form. It is quickly absorbed and relieves from swellings while minimizing dark circles and expression ...
MASK WITH PINK CLAY AND RED WINE
Antioxidant facial beauty mask with pink clay, red wine, honey and vitamins. We mixed various ingredients resulting in ...
SPLIT PEAS
The Beans of Schinoussa is a very special product, which is grown in the Cyclades too many years. The combination of vo ...
TONIC LOTION FIRMING
A restorative lotion used for pores tightening and unnecessary sebum removal for noticeably clearer skin. Apply it morn ...
OLIVE OIL MOISTURIZER CREMES
24h moisturizing cream based on vegetable oils, jojoba and grape seed oil, compatible with skin sebum. Geranium and ros ...
MARINATED SMOKED SNAILS FILLET
Opening the lid of the jar containing the smoked snail fillets an excellent, fruity aromatic smell emerges. The flavors ...
FACIAL NIGHT SERUM
A night serum used for skin shining, moisturizing and nourishing. A complex mixture that smoothes wrinkles and gives a ...
MASK WITH PINK CLAY AND RED WINE
Antioxidant facial beauty mask with pink clay, red wine, honey and vitamins. We mixed various ingredients resulting in ...
WORN HAIR MASK TREATMENT
Beauty mask for intensive treatment and restoration of damaged hair. Use 2 times a week. Allow it all over the head for ...
VARIOUS COSMETICS
Body peeling with coarse sea salt, sugar, Epsom salts enriched with moisturizing elements and essential oils depending ...
FACE CREMES
24h moisturizing cream based on vegetable oils, jojoba and grape seed oil, compatible with skin sebum. Geranium and ros ...
BODY CREMES
A body cream for smooth and silky feel to the skin. Suitable for all skin types. Coconut oil deeply moisturizes while c ...
OLIVE OIL MOISTURIZER CREMES
24h moisturizing cream based on vegetable oils, jojoba and grape seed oil, compatible with skin sebum. Geranium and ros ...
BODY CREMES
A body cream for smooth and silky feel to the skin. Suitable for all skin types. Coconut oil deeply moisturizes while c ...
TONIC LOTION FIRMING
A restorative lotion used for pores tightening and unnecessary sebum removal for noticeably clearer skin. Apply it morn ...
WORN HAIR MASK TREATMENT
Beauty mask for intensive treatment and restoration of damaged hair. Use 2 times a week. Allow it all over the head for ...
SNAILS FILLET WITH OIL
200 gr. natural snail fillets (helix aspersa) in oil and vinegar, ready to be served! ...
MARINATED SNAILS FILLET
200 gr. natural snail filets (helix aspersa) in oil and vinegar, spices and herbs (onion, paprika, parsley). Ready to b ...
FACE PEELING
Facial peeling used for dead cells and pollutant removal with herbs, aloe and honey. Calendula, hibiscus, lavender, cha ...
BODY OIL
An effective mixture of vegetable oils with ivy oil known for its anti-cellulite effect. Rosemary, cedar and wild cypre ...
MASK AGAINST OILINESS
Night cream for deep moisturizing with string anti-aging effects. Thanks to bilberry oil action and an oil combination, ...
RICH ALOE HAND CREAM
A cream rich in aloe used for moisturizing and gradual recovery of tired and raw hands. Use daily. ...
BALSAM WITH COCOA BUTTER AND BEESWAX
Balm for immediate restoration of cracked lips with cocoa butter and beeswax. It can be used as a lip gloss thanks to t ...
DEEP MOISTURIZING BODY AND SKIN ELASTICITY BALSAM
Body balm with geranium, rose, rosewood essentials oils with rich texture for deep moisturizing and skin elasticity. Ma ...
VARIOUS COSMETICS
Body peeling with coarse sea salt, sugar, Epsom salts enriched with moisturizing elements and essential oils depending ...
EYE CREAM WITH EVENING PRIMROSE OIL AND SHEA BUTTER
An eye cream with night flower oil and shea butter used for deep moisturizing with a combination of citrus fruits essen ...
FACE PEELING
Facial peeling used for dead cells and pollutant removal with herbs, aloe and honey. Calendula, hibiscus, lavender, cha ...
 
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